Geo-target your ads for maximum returns

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This morning I wrote about the disappointing news this week from AdSense and WidgetBucks.

I spent some time thinking through a simplistic solution to get geo-targeted advertisements to improve RPC, especially for WidgetBucks.

One approach could be to have OpenAds installed on the server. But this is complicated to setup and not a solution that every blogger will be able to adopt. So what next?

I came across a tutorial at 999 Tutorials, which was simple and worked like a charm. I had it up and running in 10 minutes on one of my sites and its already serving out ads based on US Vs Non-US Traffic.

To get this to work, you will need to have your own domain and you should be a bit comfortable using PHP.

A few lines of PHP code taken from 999 Tutorials, and then a simple condition like the one below did the trick.

country = getCountryCode();

if($country == "US" || $country == "CA") // US or Canada
{
   // WidgetBucks ad comes here
}
else
{
   // Some other ad network here
}